The player was welcomed to his new club in the Saudi capital Riyadh, with a mass takeover of out-of-home screens and a stadium ceremony.

Cristiano Ronaldo has been welcomed to Saudi Arabia, with a mass takeover of outdoor LED screens in the country’s capital of Riyadh.

An image of the player, accompanied by the words “Hala Ronaldo” appeared throughout the city, most notably in a Riyadh Boulevard retail and hospitality district which previously saw a DOOH takeover by luxury brand Swarovski.

Reference : AVinteractive